Create a brand for Interalde, company dedicated to consultant services and financial consultancy. The founding partners are women and the wanted an identity that that reflected proximity and sensibility but without falling feminist topics. Interalde is a company with several years of experience, this is why it was needful to reflect this career and quality, by means of a solid and smart image.
The name Interalde is strong and masculine so in order to make it softer, we create a logo in small letter and empty typography. the symbol represents a knot in climbing, as a metaphor of what Interalde does for the companies, help them climbing and reach their goals.